Not Just for Business

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Using social to add to telemarketing campaigns

Telemarketing has proven itself to be an incredibly useful tool in generating business and keeping customers loyal. Similarly, a lot of businesses have learned to harness the power of social media and blogs extremely effectively. So, for many people, the next logical progression has been to combine these two considerable forces to create an impressive, proactive marketing strategy.

Increasing company reputation and sales

With this combination, you can ensure that your name, brand, and philosophy are well known to your prospective customers before you contact them directly, as they will be familiar with your online social media presence.

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AdminUsing social to add to telemarketing campaigns
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Free bookkeeping: Finance gets a make over with Brightbook

At WHYPAY? we believe that effective business tools shouldn’t cost the Earth, which is why we set out to make the best free conferencing service out there. This got us thinking: if you can get conference calls for no cost, what other great services can you get for free? That is why we have scoured the web to find the best free services to help your business and to bring them to you weekly.

Our final one for 2015 is for the brilliant online bookkeeping application, Brightbook

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AdminFree bookkeeping: Finance gets a make over with Brightbook
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Five simple habits of successful people

We all want to find ways to become more successful, progress closer to our goals, increase our productivity. One great technique to try out is utilising some of the habits people who have had success in their respective areas commonly report nurturing. Many of these are simple and easy to incorporate into your own life, and often come with a whole host of other added benefits which alone are reason enough to make a few changes.

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AdminFive simple habits of successful people
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Investment looks set to get the Midlands Engine started

A special event held at Birmingham University saw a new, exciting proposal unveiled which could have a huge impact not only on the Midlands, but on the entire country – £34 billion worth of impact, in fact. That’s the estimated boost the plan, given the title of the Midlands Engine Prospectus, could create for the UK economy by 2030.

Why the Midlands?

The Midlands may not be the first area that springs to mind when you consider which regions may hold the greatest power to aid the national economy. But a simple look at the success this region has enjoyed in recent years is more than enough to dispel this potential under-informed oversight.

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AdminInvestment looks set to get the Midlands Engine started
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Why the North is best for contact centres

Recently published reports from CV-Library have revealed that customer services workers are in the worst paid sector, with the average income falling to 36.8% lower than the average income across the nation. This comes after another drop in the typical pay of a customer services worker, which has gone from £20,831 to £19,992 over the course of just one year. It is certainly not a great financial time to be working in contact centres.

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AdminWhy the North is best for contact centres
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Free cloud storage: Save and access your files anywhere with Dropbox

At WHYPAY? we believe that effective business tools shouldn’t cost the Earth, which is why we set out to make the best free conferencing service out there. This got us thinking: if you can get conference calls for no cost, what other great services can you get for free? That is why we have scoured the web to find the best free services to help your business and to bring them to you weekly.

The first in the series is one of the great success stories and one of the most recognisable names on the internet, Dropbox.

Never be without your files

One of the cornerstones of any successful business is information and documentation sharing. Making sure that everyone has access to everything they need at their fingertips is just the first step of the journey. It’s also essential that information can be updated by the right people as soon as possible no matter where they are.

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AdminFree cloud storage: Save and access your files anywhere with Dropbox
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Are 6-hour working days a good idea?

For years, Scandinavians have had a reputation for placing at least as much importance on their personal life and well-being as on their professional endeavours and expectations. One consequence of this concern has been the emergence of the 6-hour working day, which first became popular in the 1990s, and is having a resurgence today. But is it really feasible?

Erika Hellstrom, and many like her, the answer is yes. The theory is that working fewer hours means people are actually more productive within the time they do put in, and therefore get just as much done – if not more. It’s not just a case of clocking out of work early; Swedes are expected to completely omit social media, online shopping, personal calls, and other irrelevant activities from their work day. And as these pass-times have been found to eat up a massive 1.5 – 3 hours of the average American worker’s workday, as reported by The Atlantic, the maths adds up. Essentially, you’ll be spending the exact same amount of time working while at work. Just fewer hours squandered procrastinating in the office, and more freed up to spend as you wish.

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AdminAre 6-hour working days a good idea?
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GoDaddy survey finds 60% of businesses don’t have a website

If you asked a random sample of people which single technological development has had the greatest impact in the past few decades, the answer you would probably hear most is ‘the Internet’. It has completely revolutionised almost every aspect of modern life, from dating, to shopping, to research, and obviously, the world of business.

However, there are those who have somehow not been swept up in the tidal wave that is the Internet. One group who has somehow slipped past is very small businesses, which GoDaddy defined as any businesses with fewer than 6 workers.

In fact, 59% of the 4,000 surveyed by GoDaddy don’t have a website, often citing the expenses and time that building a website would require as their reason for not taking control of their online presence.

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AdminGoDaddy survey finds 60% of businesses don’t have a website
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5 practical ways to help banish your carbon footprint

Going green has in the past decade become almost like the new ‘must-have’ accessory for businesses; neglect to take action at your peril, as it can cost you vital public esteem and positive branding. But is it something that should really concern you for your business?

In truth, that’s for you to decide. But the increasing urgency of protecting our planet is undeniable, and as we all live here, we should all be carrying our weight. Businesses contribute to mankind’s carbon footprint in innumerable ways, and cutting back wherever you can could end up making a huge difference – particularly as it would encourage your competitors and the companies you work with to follow in your footsteps, and could lead to positive actions being taken in all sorts of areas!

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Admin5 practical ways to help banish your carbon footprint
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How a conference call bridge works: the technology behind conference calls

If you have any role in the business environment – or even, increasingly, outside the business environment – you probably have some familiarity with conference calling, but you may be a little unclear on how it actually works. A conference call is like a telephone call, except that multiple people can be connected simultaneously. As you have likely experienced, all the participants dial into a conference bridge to get connected to the teleconference.

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AdminHow a conference call bridge works: the technology behind conference calls