With all the troubles in the world, no business can be solely about making money. We all have to do our little bit to try and make things better, and one area that often - deservedly - receives a lot of attention is trying to tackle environmental issues. This is particularly relevant and beneficial because so many businesses do so often add to rather than help combat climate change.
One way that is becoming increasingly popular among businesses, and individuals too, is carbon offsetting. This is essentially where companies can pay for the carbon emissions they cause to be neutralised, by offsetting them elsewhere. For example, if somebody had to take a flight to a meeting, they would use an offsetting website to calculate how much carbon that flight had added to the atmosphere, and pay for a project designed to reduce future emissions, for example by distributing low-energy lightbulbs to towns in Chile. There are also products available which include carbon offsetting in their price, which means you don't even have to opt-in to neutralise your impact, it is done from the moment of purchase, or possibly even production.
It sounds logical, but has proven to be massively controversial among businesses and environmental activists. Many different concerns have arisen which call into question the actual benefits of carbon offsetting.
One of the big contributors to carbon emissions is travel. If your company can cut down it's travel then it will not only help the environment but save costs as well.
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