technology

All posts tagged technology

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Carbon offsetting for businesses: a world saviour or a silly idea?

With all the troubles in the world, no business can be solely about making money. We all have to do our little bit to try and make things better, and one area that often – deservedly – receives a lot of attention is trying to tackle environmental issues. This is particularly relevant and beneficial because so many businesses do so often add to rather than help combat climate change.

One way that is becoming increasingly popular among businesses, and individuals too, is carbon offsetting. This is essentially where companies can pay for the carbon emissions they cause to be neutralised, by offsetting them elsewhere. For example, if somebody had to take a flight to a meeting, they would use an offsetting website to calculate how much carbon that flight had added to the atmosphere, and pay for a project designed to reduce future emissions, for example by distributing low-energy lightbulbs to towns in Chile. There are also products available which include carbon offsetting in their price, which means you don’t even have to opt-in to neutralise your impact, it is done from the moment of purchase, or possibly even production.

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AdminCarbon offsetting for businesses: a world saviour or a silly idea?
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The most overlooked process in web design: user testing

Designing a website can seem like an extremely daunting, mammoth task. Of course, it is a key component of any company, and in the modern world almost always an absolute necessity for any business to have success; from florists to banks to political parties and wastepaper basket companies. So, it makes sense that you would spend a great deal of time and money on making your website as attractive, professional and seamless as possible.

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AdminThe most overlooked process in web design: user testing
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Why is Edinburgh breeding UK technology start ups?

In recent years, Scotland’s capital has become something of a hot-bed for technology start ups. But why is it such a good place for new entrepreneurs to flock to when starting up their businesses?

Geography

To begin with, Edinburgh has multiple physical qualities which make it particularly well-suited to fostering new businesses. It is a convenient point for commuting and travelling to meetings, equipped with trains, buses, trams, and an airport and located only an hour away from the next largest city, Glasgow.

Edinburgh contains some of the very best science parks and research centres in the whole country, meaning new technological developments, discoveries, and innovations can always be supported. In addition to these, there are large amounts of start-up premises available to allow people to get a team together and get to work.

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AdminWhy is Edinburgh breeding UK technology start ups?
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Why your blog content isn’t getting read

Creating great quality content is really important for your business, and comes with a whole host of benefits and positive impacts for your company and its image. But unfortunately, writing pieces of a high quality isn’t always quite enough to guarantee that your content actually reaches the audience you were hoping for.

For a lot of people, there is a great deal of frustration and confusion as to just why the content that they have put hard work into creating isn’t getting read.

There’s no simple equation to ensure that your content gets out there to all the right people, and no quick way to figure out exactly what’s holding it back. But if you are struggling to get your content read, it may well be for one of these reasons.

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AdminWhy your blog content isn’t getting read
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How to host a conference call like a pro: The ultimate guide

Having to host a conference call, particularly for the first time, can feel a bit daunting or even confusing. It’s important to have an idea about what you’re doing, so that you can have a productive, useful meeting over the phone, rather than a confused, chaotic call that’s hard work for everyone. To make sure your conference calls are streamlined and productive, we’ve put together this handy, comprehensive guide. Following these steps will allow you to get the most out of your call.

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AdminHow to host a conference call like a pro: The ultimate guide
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Why you’re not as productive as you could be

In a world where time is money and every minute is filled with something, maximum productivity is vital. Everything is constantly speeding up, tasks have to be completed more quickly with fewer steps. The modern business world needs things to be fast, smooth, and efficient. That’s why professional productivity is absolutely essential in order to find success, and there are lots of different ways you can go about boosting yours. Here are just a handful of tips that might help make you more productive, and give you new ideas about what else you can do to use your time more profitably.

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AdminWhy you’re not as productive as you could be
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5 of the best apps for working professionals

There are so many smartphone and desktop applications out there that it can be easy to find your devices completely cluttered up with tools that you rarely use. Many of today’s apps are designed to make life easier and more efficient for us in some way, and a significant proportion of them are geared towards working professionals. But are any of these apps really going to make your job easier?

Well yes, some of them certainly can, because they address very real problems in the work place, like keeping all your notes and ideas organised. But it can be hard to know which apps are reliable and useful without trying them first. It’s also important to realise that any application requires time and attention before you’ll get anything out of it, and this is something that many people struggle with.

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Admin5 of the best apps for working professionals
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5 tips for working away from the office

The way we work is rapidly changing, as technology allows us to stay constantly connected. Thanks to this, you can now decide how, where and when you work, to suit your own lifestyle, and more people than ever are adopting this new approach. If you have the opportunity to work away from the usual office environment, there are a few things to bear in mind to ensure you are as productive as possible.

1. Think about which environment is right for you

You have just gained the freedom to escape your office with its set rules and hours. So don’t carry on penning yourself in by making assumptions about what your new work environment should be like. For example, working from home doesn’t have to mean working from home. Experiment what kind of environment works for you and makes you as productive as possible – everybody is different. Try out coffeehouses, your garden, a study, the park, a library… there are so many possibilities, and you never know what could be the best for you. With more and more people choosing telecommuting as their mode of work, you can easily surround yourself with other people in the same position as you, so that you are still in a productive and work-driven atmosphere.

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Admin5 tips for working away from the office
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Business marketing tips: let your content do the talking

For some people, marketing has developed a bad name. We have grown used to and tired of many of the intrusive pop-ups and colourful banners flashing above the information we had actually searched for. In many cases, such marketing techniques barely get a second glance. We now live in a world where there are a hundred providers of the same product or service, and each is using marketing to tell you why they are the best or the cheapest. It’s no wonder there are now so many reviewers who’s mission it is to separate the good from the average by testing products themselves and giving the buyer an “objective” opinion.

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AdminBusiness marketing tips: let your content do the talking
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02 access charge soon to be 45 pence per minute

On the 1st of July Ofcom introduced a highly significant change to the way we get charged for making certain telephone calls.

All calls to service numbers (that’s any number beginning with 084, 087, 09 or 118) are now charged differently: There’s an access charge (set by the network provider) and a service charge (set by the company you’re calling). More on service charges

O2 are set to bump up their access charge after initially setting it at 25 pence per minute. The new charge of 45 pence will come into effect on the 17th of August, and brings O2 closer to its competitors. When the new charging system was introduced by Ofcom, networks were given the freedom to set their access charge on a provided range, hence the variation in access charges seen between major UK networks. But as competing networks have revealed their charges, it seems some have been left tempted to adjust things.

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Admin02 access charge soon to be 45 pence per minute